Director of Social Media, Women’s Basketball / Media Specialist II (T0001)

About Longwood University

A comprehensive university with a strong liberal arts foundation, Longwood has a distinctive mission to develop citizen leaders who are prepared to make positive contributions to the common good of society. Founded in 1839, Longwood is the third-oldest public university in Virginia. 

Longwood is part of the proud tradition of higher education in the Commonwealth of Virginia. Roughly one hour’s drive from Charlottesville, Lynchburg, and Richmond, Longwood is located in the historic two-college community of Farmville.  Longwood currently has approximately 4,600 undergraduate and graduate students and 41,000 alumni. It maintains affiliations with the neighboring Robert Russa Moton Museum of civil rights history and the Longwood Center for Visual Arts, a nationally accredited university art museum. A member of the Big South Conference, Longwood competes at the NCAA Division I level.

Job Description:
Athletics is seeking a Director of Social Media, Women’s Basketball / Media Specialist II (T0001). The chosen candidate will be responsible for developing and executing a comprehensive content and video production strategy for all aspects of women's basketball. This role involves creating dynamic and engaging content to promote the Longwood women's basketball team brand. The candidate will oversee and provide strategic direction for videography and graphic design projects, including features, interviews, and the team's social media accounts. They will produce creative content across video production, photography, graphic design, social media, and publications.

This position is located in Farmville, Virginia, and is required to work in person on Longwood University’s campus.

Visa sponsorship is not available for this position.

Essential Responsibilities and Duties:

• Manage the digital content strategy for the women's basketball team

• Plan, create, and implement the social and digital strategy for the team

• Create social content, including videos, hype videos, interviews, graphics, and photography

• Collaborate with marketing, communications, ticketing, and advancement to execute strategies to create unique promotional content for women's basketball and student-athletes

• Develop, create, and distribute creative content

• Oversee all social media communication strategies through creation and implementation across all platforms

• Initiate and coordinate television, radio, digital, and print media for important events and announcements

• Work directly and collaboratively with the Longwood University Office of Marketing and Communications Manager and recruit communications staff, including student employees

• Serve as a liaison to the Big South Conference where appropriate

• Other duties as assigned

Requirements:

•  Bachelor's degree in Communications/Digital Media preferred

• Ability to work nights and weekends

• Experience working in creative and / or digital media

• Knowledge of the Abode suite applications (photoshop, premiere)  

Additional Information:

This is a part-time, temporary wage, non-exempt position in pay band 3. Hours will be limited to an average of 29 hours per week and 1,500 hours maximum per work year. Commonwealth of Virginia benefits do not accompany this position. A successful fingerprint-based criminal background investigation is required. AmeriCorps, Peace Corps, and other national service alumni are encouraged to apply.

In compliance with the Americans with Disabilities Act (ADA), Longwood University will provide, if requested, reasonable accommodations to applicants in order to provide access to the application and/or interview process. You are not required to note the presence of a disability on your application. If, however, you require accommodations in the application and/or interview process, please contact the Office of Human Resources at 434-395-2074 or humres@longwood.edu.

Per CFR: Title 34, the Title IX Coordinator’s contact information can be located through this link http://www.longwood.edu/titleix/.

A diversified workforce is an important part of our strategic plan. EOE/AA

Application Instruction:

Review of applications will begin immediately. Position will be posted a minimum of five business days, position posted 7/8/2026. To apply for this position, qualified applicants must complete the online application and attach a resume, cover letter, and/or other documents.